Apple Hiring Software Manager and Engineer to Build 'Next Generation Features' for Apple TV

apple_tv_buy_99As noted by 9to5Mac, Apple has posted a job listing seeking a new software engineering manager focused on "next generation features for Apple TV".

The Apple TV team is looking for an experienced engineering manager to help deliver the next generation features for Apple TV. Bring your creative energy and engineering discipline, and help us bring the Apple experience to the Living Room. [...]

- Lead a team of engineers working on exciting new features and functionality
- Drive releases from initial concept to completion
- Work closely with cross functional teams, representing Apple TV across Apple
- Develop the engineering plan for upcoming projects
- Communicate status to key stakeholders and senior management

The managerial job listing comes roughly a month after the company posted another listing seeking an Apple TV software engineer interested in "delivering first in class home entertainment solutions".

While the listings unsurprisingly do not offer any specific information about Apple's plans for the Apple TV platform and are filled with typical human resources phrases designed to appeal to prospective employees, they do suggest that Apple may be increasing staffing to push forward on a television initiative.

Rumors of an Apple television set and/or a new set-top box with increased functionality have repeatedly surfaced over the years, although the company's efforts have reportedly been slowed by content negotiations. A new report from TechCrunch's MG Siegler indicates, however, that Apple may finally be ready to begin its push later this year with a focus on third-party apps for the Apple TV and future hardware.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

iOS 19 Mock WWDC25 Feature

iOS 19 Expected to Run on These iPhones

Monday March 31, 2025 5:28 pm PDT by
iOS 19 will not be available on the iPhone XR, iPhone XS, or the iPhone XS Max, according a private account on social media site X that has accurately provided information on device compatibility in the past. The iPhone XR, iPhone XS, and iPhone XS Max all have an A12 Bionic chip, so it looks like iOS 19 will discontinue support for that chip. All other iPhones that run iOS 18 are expected...
maxresdefault

Apple Releases iOS 18.4 With Priority Notifications, Ambient Music, New Emoji and More

Monday March 31, 2025 10:03 am PDT by
Apple today released iOS 18.4 and iPadOS 18.4, the fourth major updates to the iOS 18 and iPadOS 18 operating system updates that came out last year. iOS 18.4 and iPadOS 18.4 come two months after Apple released iOS 18.3 and iPadOS 18.3. Subscribe to the MacRumors YouTube channel for more videos. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to...
watchOS 11 Thumb 2 1

Apple Releases watchOS 11.4 With Sleep Alarm Update

Tuesday April 1, 2025 10:34 am PDT by
Apple today released watchOS 11.4, the fourth major update to the operating system that runs on the Apple Watch. watchOS 11.4 is compatible with the Apple Watch Series 6 and later, all Apple Watch Ultra models, and the Apple Watch SE 2. watchOS 11.4 can be downloaded on a connected iPhone by opening up the Apple Watch app and going to General > Software Update. To install the new software,...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2 and AirPods 4

Monday March 31, 2025 11:27 am PDT by
Apple today released new firmware updates for all AirPods 4 and AirPods Pro 2 models. The new firmware is version 7E93, up from the 7B21 firmware that was installed on the AirPods Pro 2 and the 7B20 firmware available on the AirPods 4 and AirPods 4 with ANC. It is not immediately clear what new features or changes are included in the new firmware, but we'll update this article should we find ...
macOS Sequoia Feature

Apple Releases macOS Sequoia 15.4 With Mail Categorization and More

Monday March 31, 2025 10:04 am PDT by
Apple today released macOS Sequoia 15.4, the fourth major update to the macOS Sequoia operating system that launched in September. macOS Sequoia 15.4 comes two months after the launch of macOS Sequoia 15.3. Mac users can download the ‌‌macOS Sequoia‌‌ update through the Software Update section of System Settings. It is available for free on all Macs able to run macOS 15. With...
iPhone 17 Pro 34ths Perspective

iPhone 17 Pro Launching Later This Year With These 10 New Features

Sunday March 23, 2025 10:00 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of March 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple Card iPhone 16 Pro Feature

Visa and American Express Vying to Win Apple Card Deal in 'Fierce' Fight

Tuesday April 1, 2025 1:50 pm PDT by
Visa wants to pay Apple approximately $100 million to be the new payment network for the Apple Card, reports The Wall Street Journal. As of right now, the Apple Card is on the Mastercard payment network, but that is set to change because Apple is ending its partnership with Goldman Sachs. Both American Express and Visa are vying to replace Mastercard as Apple's card services provider, while...

Top Rated Comments

dstankus Avatar
158 months ago
TV with Siri!

Really?

"Siri, put on Channel 2"

"I have found 37 channels that contain the number 2. Which would you like?"
Score: 30 Votes (Like | Disagree)
Doctor Q Avatar
158 months ago
New developments?

I want my Apple TV to give me turn-by-turn directions, e.g., "Get off sofa, turn right, walk 10 steps, turn left, open refrigerator door, get next beer, close refrigerator door, turn left, 10 steps, turn right, sit back down on sofa."

Better yet, the Apple TV should get the beer for me.
Score: 13 Votes (Like | Disagree)
basesloaded190 Avatar
158 months ago
needs to run apps from the appstore, allow the ipad to be its keyboard and mouse

This can already be done.
Score: 10 Votes (Like | Disagree)
WiiDSmoker Avatar
158 months ago
I want my Apple TV to give me turn-by-turn directions, e.g., "Get off sofa, turn right, walk 10 steps, turn left, open refrigerator door, get next beer, close refrigerator door, turn left, 10 steps, turn right, sit back down on sofa."

Better yet, the Apple TV should get the beer for me.

Hire this man
Score: 8 Votes (Like | Disagree)
S.B.G Avatar
158 months ago
This "hobby" of theirs is getting more serious all the time. I'm looking forward to seeing what they will do with it. Hopefully they'll bring some apps to the device.
Score: 5 Votes (Like | Disagree)
IronManFan Avatar
158 months ago
How about making the ATV picture quality awesome instead of adequate?

With h.265, there's a chance to make iTunes 1080p content true Blu-Ray quality, if not better, instead of the over-compressed near-beer that it is now, which is good enough for most, but certainly not fantastic. "Good enough" is what Android is aiming for and succeeding. Google Play is a joke right now, but it might not be in five years.

Apple needs to aim for nothing less than becoming the premier supplier of videophile-quality film and TV content and taking the lead in making the home theater experience completely seamless and disc-free, before they start monkeying around with an iTV, especially given Tim Cook's feelings about OLED.
Score: 4 Votes (Like | Disagree)